The first paragraph is visible to the content, whereas at the same time, second paragraph is also visible to the search engines, maximizing your SEO, but hidden from public in order to provide better user experience. Once you press the “Read more” button, it will expand. You can also hide it again by pressing the same button, which is now converted to “Read less”. It works via a shortcode and can be placed everywhere! Thank you for testing our plugin.
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It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humour and the like).